Idea adopts Le Pescherie di Giulio Romano

IDEA was born in Milan, the cradle and beating heart of our creativity. The team is composed of an unbeatable cross-cultural mix that allows their clients to promote their activities around the world in the best possible way. IDEA offers a wide range of services based on traditional design and construction techniques, and the most modern technologies of digitisation, virtual promotion and online marketing.

‘As soon as I became aware of the Foundation's activities, I immediately gave my personal and my company's full availability to support it. I wondered about the meaning of beauty also in reference to the contemporary world we are living and going through. Beauty comes from man and his tireless creative force. And among the most beautiful works that man can accomplish, I believe there is the gift. The gift is beauty for the one who receives it but also for the one who offers it. The joy that a gift creates is a unique source of energy and great fulfilment. Supporting and sustaining this initiative is for me a source of joy and beauty'. This is the testimony of Christian Cairati, who is working on the pro bono development of a virtual tour for the Pescherie Giulio Romano a Mantova. The aim is to make the Pescherie a welcoming and meeting place, in which to promote and enhance the world heritage of Mantua and Sabbioneta recognised by UNESCO.