Lampi adopts AIGU

Specialising in integrated full funnel strategy and creativity, with a team of professionals dedicated to data analysis, and the ability to build authentic interactions with consumers, Lampi boasts a portfolio that includes leading brands such as Rio Mare, Simmenthal, Petreet, Danone, Chiesi Farmaceutici, Gruppo Fassa Bortolo, Swisse, Fiorucci Salumi. Over the years, he has followed the strategy, creativity and media of several brands, also as part of major rebranding operations.

Lampi has chosen to adopt Associazione Italiana Giovani per l’UNESCO (AIGU) was established in 2015 as the Youth Committee of the Italian National Commission for UNESCO (CNIU) with the aim of promoting activities and events in the field of education, science, culture and communication, to disseminate values and priorities through the active participation of the younger generations and civil society.

In 2018, the then Youth Committee became AIGU, and was officially recognised by UNESCO as a Member of the Associations and Clubs for UNESCO. AIGU consists of approximately 200 young people between 20 and 35 years old, students, researchers, artists, professionals, managers and entrepreneurs. AIGU is currently chaired by President Gianluca Buoncore and organised into a central structure, consisting of a Governing Council, a National Coordination and a peripheral branch characterised by teams present in all regions of Italy.

For the quality of its projects and its solid organisational structure, the Association was recognised by UNESCO as one of the best practices of youth participation in UNESCO programmes. This recognition was reiterated by Eric Falt, Assistant Director-General for External Relations and Public Information at UNESCO, who called the Italian Youth Association for UNESCO an innovative good practice to be exported internationally.

In 2018, the Association received the Medal of Representation from the President of the Italian Republic, Sergio Mattarella for the Italian Youth Forum - Matera 2018.

AIGU boasts a series of partnerships with national bodies and institutions, involved in the main projects such as EDU, the educational project active since 2017, with a memorandum of understanding signed with the Ministry of Education; the Italian Youth Forum, the largest cultural youth event in Italy; and WHY, the first international event that involved young people from several parts of the world to confront the issue of youth work in the field of Heritage.